By Tim Harms
indy500.com
Thursday, December 11, 2008
The IndyCar Series announced Dec. 10 an extension of its longtime association with ESPN International for worldwide (excluding the United States and Brazil) distribution of IndyCar Series broadcast rights until 2010, including the Indianapolis 500.
The multi-year extension agreement, which includes a further two-year option for both parties, gives ESPN International the exclusive right to distribute live, delayed and highlight programs via all forms of broadcast media, broadband, Webcast and mobile for all IndyCar Series events, including the Indianapolis 500, Indy 500 support programming and Firestone Indy Lights.
"We are very pleased to extend our long-term partnership with ESPN International," said Charlie Morgan, president and chief operating officer for IMS Productions. "The broad reach of ESPN International is a real benefit to our drivers, teams, sponsors and not least of all, the worldwide open-wheel racing fan."
Earlier this year, the IndyCar Series announced its domestic television package including a renewal of its longtime partnership with ABC for the Indianapolis 500 and four other races and a new partnership with VERSUS for a minimum of 12 events annually.
"We are delighted to be able to extend our deal with the IndyCar Series," said Tim Bunnell, senior vice president of programming at ESPN International. "Motorsports continue to be hugely popular with sports fans around the world. It therefore makes sense that the IndyCar Series is part of our programming strategy for our channels and part of our global program distribution strategy."
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The IndyCar Series continues its long-term partnership with BAND TV for Brazilian television rights.
"It's only natural that we have a broad-based international television distribution package with ESPN International given the diverse driver lineup and schedule offered by the IndyCar Series," said Terry Angstadt, president, commercial division for the Indy Racing League, the sanctioning body for the IndyCar Series and Firestone Indy Lights. "The IndyCar Series has a broad and loyal global television audience."
Based in Bristol, Conn., ESPN, Inc. is the world's leading multinational, multimedia sports entertainment company featuring a portfolio of more than 50 multimedia sports assets. ESPN is 80 percent owned by ABC, Inc., which is an indirect subsidiary of The Walt Disney Company. The Hearst Corporation holds a 20 percent interest in ESPN. ESPN International has grown to include ownership — in whole or in part — of more than 45 television networks outside of the United States, as well as a variety of brand extension businesses, which allow ESPN to reach fans in 201 countries and territories.
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2009 IMS tickets: Tickets for the three events in 2009 at the Indianapolis Motor Speedway - the 93rd Indianapolis 500, 16th Allstate 400 at the Brickyard and second Red Bull Indianapolis GP - can be ordered online at www.indianapolismotorspeedway.com at any time.
Established in 1909, the Indianapolis Motor Speedway has long prevailed as an icon of motorsports excellence. Beginning in 2009, the Speedway celebrates its Centennial Era, commemorating the 100th anniversary of the facility in 2009 and the 100th anniversary of the Indianapolis 500 Mile Race in 2011.
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